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Privacy Policy

Last Updated: March 2026

Welcome to Performance and Pixel (“we,” “our,” or “us”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://performanceandpixel.com/ (the “Site”) or engage with our digital marketing and automation services.

Please read this Privacy Policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

1. Information We Collect

We collect information that you voluntarily provide to us, as well as data that is automatically collected when you interact with our Site.

A. Personal Information You Provide to Us We may collect personal information that you provide directly to us when you fill out a contact form, book a discovery call, subscribe to our newsletter, or become a client. This may include:

  • Full Name

  • Email Address

  • Phone Number

  • Company Name and Website URL

  • Billing and Payment Information

B. Information Collected Automatically When you access our Site, our servers automatically record information that your browser sends. This may include:

  • IP address

  • Browser type and version

  • Operating system

  • The pages of our Site that you visit, the time spent on those pages, and the dates/times of your visits

  • Device information (mobile or desktop)

2. How We Use Your Information

We use the information we collect to operate our agency, provide high-quality services, and improve your experience. Specifically, we may use your data to:

  • Provide, operate, and maintain our website and services.

  • Schedule discovery calls and manage client onboarding.

  • Send you administrative emails, marketing newsletters, and service updates.

  • Respond to your comments, questions, and customer service requests.

  • Monitor and analyze trends, usage, and advertising campaign performance.

  • Build automated marketing workflows and data pipelines.

3. Cookies and Tracking Technologies

Because we are a performance marketing agency, we actively use cookies, web beacons, tracking pixels, and other tracking technologies to optimize our Site and marketing efforts.

  • Advertising Pixels: We use third-party tracking pixels (including Meta, Google Ads, and LinkedIn Ads) to track conversions, build targeted audiences, and serve retargeting advertisements to you on other platforms.

  • Analytics: We use tools like Google Analytics (GA4) to understand how users engage with our Site so we can improve the user experience.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some portions of our Site may not function properly.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We only share your information in the following situations:

  • Service Providers & Automation Tools: We may share data with third-party vendors who perform services on our behalf. Because we build automated growth systems, your data may be processed securely through tools like Zapier, Make, n8n, HubSpot, Klaviyo, and OpenAI integrations.

  • Advertising Partners: We share non-identifiable, aggregated data with ad networks (Google, Meta, LinkedIn) to serve relevant ads and measure performance.

  • Legal Obligations: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

5. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us (such as using secure web hosting and SSL encryption), please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Data Retention

We will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

7. Your Privacy Rights

Depending on your location (such as under the GDPR in Europe or the CCPA in California), you may have the following rights regarding your personal data:

  • The right to access: You can request copies of your personal data.

  • The right to rectification: You can request that we correct any information you believe is inaccurate.

  • The right to erasure: You can request that we erase your personal data, under certain conditions.

  • The right to opt-out: You can opt-out of our marketing emails at any time by clicking the “unsubscribe” link at the bottom of our emails.

     

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date.

 

9. Contact Us

If you have questions or comments about this Privacy Policy, or if you would like to exercise your data protection rights, please contact us at: